Astound Branding

I was tasked with evolving Astound Group’s brand look and feel as the company was finding its voice in the events and experiences space. They wanted something bold, unconventional, and true to their gritty, disruptive spirit. I began with their capabilities deck template, then expanded the visual direction across social media posts, vehicle wraps, and even a concept sketch for a heart sculpture at their Las Vegas headquarters. The result was a glitchy, attention-grabbing brand expression that felt energetic, unexpected, and anything but ordinary.